Stadium Firsts: Oakland Raiders at Kezar Stadium, 7/31/1960

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In Stadium Firsts, we look at programs and other ephemera marking the debut of sports teams in their home venues. 

San Francisco’s Kezar Stadium opened on May 2, 1925 and hosted a wide variety of sporting events for high school and college teams over the ensuing decades. In 1946 the AAFC’s San Francisco 49ers began play with Kezar as their home stadium. They remained there until they moved to Candlestick Park in 1971.

While the Niners called Kezar home for all of the 1950s and 1960s, the Oakland Raiders of the American Football League had a much briefer stay. In fact, the Raiders bounced around a few homes until they finally settled into the Oakland-Alameda County Coliseum in 1966.

Today’s program is notable for a few reasons. First, it marks the first-ever AFL game for both the Raiders and their opponent for this preseason contest, the Dallas Texans. It was held on July 31, 1960.

Oakland Raiders vs. Dallas Texans (July 31, 1960)

As was fairly common for early AFL programs and early Raiders programs, the cover art was rather generic and repeated on several other occasions. For instance, this same design was used just a few months later on this North Dakota State Bison vs. Augustana College Vikings college football game:

Football vs. Augustana – 1960

As far as the game itself, the Texans defeated the Raiders 20-13 in front of a crowd of around 12,000 spectators.